Online Courses Self Hosted LMS vs 3rd Party Platform
- Who owns the platform? 01:38
- With self-hosted, you own the platform.
- With a 3rd party, they own the platform and essentially own your customers.
- Who promotes the course? 02:41
- If you use a 3rd party like Lynda or Udemy, then you get access to a large audience of people searching for courses like yours.
- Unfortunately, there are many other instructors that you will have to compete with for students. The odds of your course getting found organically is slim.
- If you use self-hosting for your online courses, you can build a marketing platform around your brand to drive traffic.
- What will the costs be? 03:37
- How much control do you have? 05:58
- If you self-host your online courses, then you have full control because you own it! A fun tool for self-hosting online courses is Lifter LMS.
- With 3rd party platforms, you have no control. You can only change and format as much as the platform will allow you to.
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