Why Consistency Beats Intensity in Business and in Life

  1. A lot of times you’ll see in the business a competitor that comes out of nowhere, making a lot of noise and disappear
  2. Important in terms of building a successful long-term business is being able to help more customers
  3. Being consistent is one of the most vital and surefire ways to continually grow a successful business. Consistency establishes reputations
  4. “Most people worldwide would not care if more than 73% of brands disappeared tomorrow. Only 20% of brands worldwide make a significant, positive effect on people’s well-being.”

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