Are the Riches Really in the Niches | EP 352

Are the Riches Really in the Niches?

1. They can be! 00:40
   • What we are talking about here would be niching down your web design business to target only a specific niche, like dentists or photographers. There are infinite amounts of niches to target.
   • In the beginning this can be a bit difficult, since you are trying to take any projects you can to get your business off the ground.
2. Long-term this can be very valuable 01:28
   • When you become known for a specific type of website, it can be easier to get clients and target the right customers.
   • You’ll become knowledgeable in this niche and you can charge more! Then, you can find out for yourself. Are the riches really in the niches?
3. Do both! 02:24
   • Take projects that come your way and also go after a specific niche that you are passionate about.
   • That way you can keep the money coming in and also start specializing.
4. Niching is great for SEO 03:09
   • If you build websites for dentists and many dentists are linking back to you, then Google will see you as an authority in this area.
5. Learn more about this topic 04:38
   • We heard about this topic on the Marketing School Podcast and thought it would be a great fit for our listeners! Check out their episode to learn more about niching.

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