The Best Analytics Tools for WordPress Websites

  1. Google Analytics 00:50
    • If you’ve got a website, or build websites for clients, make sure that you set up Google Analytics.
    • Even if you don’t know how to use it yet, set it up. Tracking starts from when you set up, so if you wait until later, you’ll lose important data.
    • You can use other analytics tools like Monster Insights to help you set up Google Analytics and provide extra tracking for e-commerce.
    • This is just such a powerful tool for your website and it’s free!
  2. Jetpack 03:17
    • This product comes with a bunch of other website tools, but analytics is included.
    • It’s also a free option that is easy to understand and use.
  3. Kissmetrics 04:19
    • This is an analytics and conversion optimization service.
    • It can tell you who is doing what on your website. Then, you can better market to those people and make updates to your website.
  4. Crazy Egg 05:18
    • This is a totally different type of analytics tool because it uses heat mapping to track user activity on your site.
    • It’s more of a next-level kind of analytics, so after you master your current analytics and are looking for further data.
    • Crazy Egg also has other features like tracking user journeys on your website and more.

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