What is Discord and Why You Should Use it for Your Business | EP 725

What is Discord and Why You Should Use it for Your Business?

Read the full episode transcript below:

00:28 David Blackmon: Hey everybody, welcome to another episode of WP The Podcast, I’m David Blackmon

00:35 Tim Strifler: And i’m Tim Streifler

00:38 David Blackmon: Today in episode 725 we’re going to talk about Discord, and why you might want to consider using it for your business in 2022. Yesterday we did a our favorite productivity tools for 2022, if you missed that episode go check it out because we’ve got some great tools on there, and one of them is Discord. Tim’s not super familiar with it because he doesn’t use it and i’ve kind of dove off into Discord honestly from gaming years ago, But it is a platform that has evolved from just a communication tool that gamers use to communicate with each other who may be playing the same game from all around the world and stuff. It’s a way that they could focus on playing the game and have a microphone and they could communicate and talk as opposed to typing. And you know you can absolutely 100 percent still do that with Discord. And a lot of gamers do use Discord that’s what they still use. Uh every five or six seven years whenever i’ll load up a video game or a new Diablo will come out i’ll i’ll throw it on there play it for a little while and i’ll jump on Discord and play with my same group. Those guys are still gaming i don’t i come in and they catch me up and stuff. But what can you, how can you use it for business? You know why would i want to use it for business and the reason is that if you are have anything to do with building an audience or have a community-based, you know facebook group for example, where you’re you know you have a community that loves what you’re doing, and you’re a course creator or an educator online, or an influencer and people are following you Discord is a great place to foster and build that community. Take it off of um Facebook for example and you know or some of the other platforms. Even Youtube now has base built into it because all these platforms are trying to be a one-stop shop for everything. And the reality is it really can’t um. So Discord what that allows you to do even though it’s a third-party software. It’s a software that you pay for and own it’s yours so you can create do whatever you want. Facebook you don’t own Youtube you don’t own you don’t have flexibility there Discord you’ve got the sky’s the limit. I mean there are so many things that you can do. So for example i’ve got this really good friend of mine who has a Discord server and she’s really become the you know Discord queen. Her name is Keeley Dunn, if you want to know more about it and do a deep dive go on Youtube, follow Keely. She’ll give you some help on Discord, but you know you can set your your Discord server up to where if you’ve got memberships or premium content versus free content. Obviously you want to have your community and audience you want all of them in the same place but you may have some some members that are paying you money for premium content . You can differentiate segregate that in the discord channel. You can communicate with them verbally with video conferencing you can do entire like Zoom webinars inside Discord to where you don’t have to go outside and get into another third-party program. You know, you can have your entire community in one place and they can use that software to do everything that you’re going to need to do in multiple other softwares.  They’re not going to have to download Zoom or download Google Meet, everything is going to be done inside of Discord which is pretty freaking awesome. Um you can set up bots. Bots are pretty common in Discord and this again all comes from the gaming industry these guys wanted to automate as much as they could so when somebody joins a channel for example, they’re going to be greeted with this welcome message from this bot, welcome here’s the guidelines here’s where you want to know of what and you can automate everything, and it’s freaking awesome. A lot of people do giveaways and stuff through Discord to where you know they’ll have random generators based on the number of people that are participating in that event. So if you’ve got a Youtube channel and you’re running a live stream, and you’re doing a giveaway as a business and you want to make sure that the people that are participating in the live stream actually win it. Discord ties in with the Youtube audience and then it randomly selects someone from there so it’s it’s just an insanely powerful tool. I’m not doing any justice right now. Go check it out, check out Keely Dunn, she’s the guru of uh at least my guru for Discord and stuff. So um yeah it’s something that you might want to look into if you’re community based, if you have memberships or if you have an audience or something. It’s a great place to build that community and stuff as opposed to Facebook groups and and some of the other older ways of doing things awesome. I’m gonna have to check it out. All right tomorrow, hey matter of fact Tim will be checking it out because we’re going to create a community for WP The Podcast, WP Gears on Discord. All right tomorrow we’ve got another great topic, do you need an Ipad for your web design business. “sorry could you say that again” Seriously.. i guess it’s time to sign off Tim, until tomorrow we’ll see you then.

06:35 Tim Strifler: Take care, bye.